We weren’t very academic in our family. I don’t recall university even being an option. So a ‘YTS’ in Graphic Design was where it started. Or maybe it was getting my scratchboard artwork placed in a corridor at school that led to that. Anyway, Rob Ryan was my first inspiration. 30 years in the graphics industry really helped me make my first cut, as I’d been using a scalpel all that time making mock-ups for print. The difficult bits are the ideas. They don’t always come naturally. Need to squeeze that non-plastic sponge really hard sometimes to get them out.